Turn Small Business Ideas Into Profitable Products

Break Down To Build Up - A Surefire Blueprint To Create Your Small Business Products Or Services… Fast & Easy Like A Pro!

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Who is this course for?

This course is highly suitable for Small Business owners who struggle to turn their promising business ideas into profitable products and services fast and easy, within desired turnaround time and budget. The blueprint delivered in this course will fix that and turnaround that nightmare into a boost in profits by continuously creating new products and services with peace of mind.

Why does this blueprint matter?

For decades I’ve seen Small Business owners struggling and finally giving up on promising business ideas just because they couldn’t figure out how to turn those ideas into profitable products or services without hiring rather expensive project managers who typically knew nothing about the inside of the business. Those who took the leap with a hired project manager got frustrated with having to deal with typical project management jargon and cover-your-back tactics. I know how that is because I practice project management for decades. Enough is enough, so I decided to take my knowledge and experience to develop an approach to project management that appeals to Small Business owners who have no time to spare on typical project management formalities and confusing jargon. After years of experimenting, testing, and tweaking, I came up with my pragmatic Break Down to Build Up blueprint, very suitable for DIY Project Management. Even seasoned project managers use my approach for their smaller projects and they call my approach Project Management Lite. This course is based on this pragmatic approach, specially designed for Small Business owners and no-nonsense project managers for that matter.



Why take this course?

Going it alone without the kind of knowledge provided in this course will force you to give up at some point. Hiring a professional Project Manager (who typically doesn’t always understand your line of business or what you as an entrepreneur have in mind for your desired and promising product or service) will cost you at least 10X more investment than this course to create just one product or service, without any guarantees. You earn back your investment (time and money) in this course with your first tiniest product or service. And you get what you had in mind for your product or service. After creating your first product or service with this approach, you will be unstoppable in creating new ones time and again.
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Bottom Line!

With the knowledge you acquire in this course, you will be able to continuously turn your Small Business promising ideas into profitable products and services fast and easy like a pro, and boost your profits at will. What will that do for your bottom line?!



  • Save time and money
  • Create new products and services at your own will
  • Elliminate hiring rather expensive Project Managers
  • Shorten your time to market
  • Boost your business profits
  • Acquire a fast & easy to learn powerful business skill
  • Get peace of mind


Your Instructor


John A. Williams, MSc
John A. Williams, MSc

Decades of experience leading major projects at the intersection of strategy and implementation involving IT and organizational changes in the public and private sectors. Gained the reputation of being a pragmatic leader, ‘The Pragmaticioner’ putting the human factor first, and addressing issues from a practical and empirical point of view, not from a theoretical one. Educated in the theory, but skilled by practice. Concise and succinct, no fluff. Developer of the Pragmatic Leadership FormulaTM.


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Course Curriculum


  Laying the Foundation
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  Project Practice
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  Bonus & Wrap Up
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  Checklist
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Special Bonus!!!

Added my proprietary Simple Project Planning Scheduler as a special bonus to get you on your way in planning/scheduling your small business project.
Successfully used this Planner/Scheduler for decades in even major projects.

This bonus alone will spare you tons of time and agony!

Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

"Doing the breakdown to build up has been interesting since I saw how much I needed to breakdown! And I still feel like I am not done breaking down things! But it is all good, it is helping me see that my structure was not as strong as I thought."

- Pedro Garcia, Personal Coach, Salt Lake City, Utah, USA

"Nice work, it is as good a PM-light reference as I have seen. I define it as a pretty good crack at PM-Lite, aimed at people that just have to do it vs, getting a certification."

- Douglas M. Brown, Ph.D, CEA, PMP, Managing Member, Decision Integration LLC, Washington D.C., USA

Food for Thoughts

A study among managers in the US found that while training increased productivity by 22%, adding one-to-one coaching after the training pushed productivity increase to 88%.

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Important Notice for residents of VAT-countries!

The mentioned course pricing will be higher for buyers residing in certain countries (e.g. in the European Union) due to VAT regulations which can be different per country. Any VAT addition will be visible on the Order Summary before checking out.